Topic > The importance of culture in business - 1009

Cultural differences are more profound among foreign employees working within the same multinational companies than among those working in their home countries. Cross-cultural management trains people to work in companies with employees and customer populations from different cultures (Burke 1983). It describes organizational behavior within countries and seeks to understand and improve the scope of national management and to improve international and multicultural interaction among employees. Cultural diversity is a synergy that can improve the efficiency of a company. There are strategies that can be employed such as parochial, ethnocentric and synergistic. Cultural diversity brings organizational cultures that define the way a company operates. of values ​​that are specific to a given country. determines the present and future behaviors of the members of a company. leaders create a vision or philosophy and business strategy for the company. employees then react and behave guided by the implemented philosophy. the organizational culture directs the company to derive objectives, strategies and how to achieve the set objectives. organization culture dictates innovations, creativity, reward methods, communication channels, respect for others. According to the competitive value framework theory, organizations can be grouped as clan, adhocracy, hierarchy or market. In the clan type, leaders are facilitators, mentors and parents. It promotes cohesion and the correct development of human resources. in a hierarchical form,