Topic > Loyakk – Decentralization of Traditional Enterprises

IndexThe PlatformTokenized Data ContainersArchitectureUse CaseMilestonesThe TeamFor any company to grow and increase its revenues, it should have compelling impacts on its production. The success of mergers and acquisitions (M&A) has pushed many companies to consider partnerships. Say no to plagiarism. Get a tailor-made essay on "Why Violent Video Games Shouldn't Be Banned"? Get an Original Essay When companies fail to provide target products that will be appreciated by the customer, there is a possibility of losing the customer's trust and patronage. It has therefore become common practice for companies to collect as much information about their customers. With the data at their disposal, they proceed to create products that satisfy customer pain points. To illustrate this, let's consider two big players in the industry: Facebook and Google. Since Facebook is a platform that connects over 1 billion people around the world, they have over 60% of its users' information at their disposal. Because businesses like to sell their products and digital advertising is the fastest way to roll out sales and make your business visible to thousands of users at once, these businesses turn to Facebook for ads. The intention is to purchase advertising fees using the Facebook advertising platform. and Facebook in turn provides them with the estimated number of its users who may be interested in the company's product and service. Google for its part manages the same channel using AdWords. The main disadvantage of this training is the violation and loss of user information. The collection of user data is anonymous: users are unlikely to know that their information has been retrieved from their activities on such platforms, such as creating posts and publishing comments on blogs. These platforms hardly have control over their users' data after selling it to businesses that need it. A case study is Facebook's Cambridge Analytica incident. This was because these platforms were centralized. Having lost over $2 trillion in revenue, Loyakk has pledged to save the day. The Loyakk platform is bringing diversification to business relationships. Collaboration with chain technology leads to a fundamental decentralization in how companies interact. In most cases, customers hardly benefited from the companies. Loyakk fills this gap by creating a Value Web. The Value Web ensures that customers are provided with products and services suited to their interests. From another perspective, Value Web by Loyakk also aims to ensure that companies have the best of partnerships. The partnership promoted by Loyakk's Value Web aims to create good relationships between companies that wish to collaborate. Facebook's Cambridge Analytica Tokenized Data Containers incident occurred because the necessary measures were not in place to fully protect its users' data. Its centralized database didn't help matters either. Loyakk then came up with another layer of security: tokenized data containers. Users' personal information is encrypted and stored within this container. Based on its programming, only participants can have access to the data available in the container. ArchitectureLoyakk features impressive structures such as business and application service layers. The goal is to implement transparent transactions and create a platform that can be trusted. Usage CaseLoyakk can be implemented in decentralized platforms. Transactions between businesses.