Specifically, she uses ethics to further her credibility as a feminist. Beyoncé repeats the word “flawless” over and over again. In itself “flawless” doesn't say much, but add to it “I woke up like this”, which is also repetitive, it is metaphorically stating that women are perfect just the way they are. The women are flawless; they shouldn't be expected to get up and do all this soliciting for a man. If a woman wears makeup, she does it for herself, not for a man. Beyoncé also demonstrates her credibility by using an excerpt from Chimamanda Ngozi Adichie's speech “We Should All be Feminists”. Adichie is a well-known and established Nigerian feminist author. You could argue that for Beyonce, “Flawless” is just a song, another source of income. If that were the case, would Beyoncé have jumped through the multiple hoops of the publishing world just to include Adichie in a song that was nothing more than a cradle of wealth for Beyoncé? Yes, it could have, but it's not likely. Adichie is eminent in the world of feminism. He wouldn't give a part of himself to someone just looking for a quick profit. Beyoncé is using "Flawless" to tell the world that she is a feminist and will stand with other feminists. He uses Adichie to improve his credibility and to make his song come true