This rhetorical analysis is based on instructions on "How to Use Adobe Photoshop Tools" from WikiHow and critiques the use of the six characteristics of technical communication and measures of excellence in technical communication field as stated by Markel in the ninth edition of Technical Communication. Summary Overall, the instructions on how to use Adobe Photoshop tools do an excellent job of meeting Markel's six characteristics and eight measures of excellence in technical communication. Of the six characteristics, this document is strongest in the areas of audience, reader use in solving a problem, collaboration, reflection on goals and culture of the organization, and readability. It's not as strong in the graphics industry. Of the eight measures of excellence, the brochure is very strong in seven: honesty, accuracy, conciseness, professional appearance, clarity, completeness and correctness. It's only average, however, in terms of accessibility. Targets a Specific Audience The set of instructions provided clearly targets a specific target audience, namely users of the Adobe Photoshop application. The manual is intended for a wide range of users, from beginners to regular users of the application. However, it is mainly aimed at those looking for help in using the tools. The manual was created primarily to dispel the widespread reputation that the application is quite difficult to learn. This categorized set of instructions can be useful to someone just starting out or anyone who wants to brush up on how to use a specific tool on their application. The manual, however, does not exclusively indicate who the intended audience is. Help readers solve problems. This manual is a really vital help for someone who doesn't have completely n...... middle of paper ...... comprehensive, it's still short. The document looks very professional, as highlighted in the readability section, and is also very accurate as it has no grammatical or spelling errors. The only area where the document falls short is accessibility. In most cases, the document is quite accessible as it is divided into well-labeled sections. However, the lack of an index or contents section makes navigating to a specific tool quite difficult. You will have to read the entire article until you find the toolbox you are looking for. But this is provided by a third-party instruction article and not by Adobe itself. Therefore it is not that formal since it is unofficial and contains only a certain degree of professionalism compared to the original. Overall, the document does a good job of meeting all eight measures of excellence.