Google and YouTubeThe two companies we decided to research and discuss are Google and YouTube. We would like to look at the recent merger they had and what led these two companies to make this decision. YouTube is a website that allows users to upload videos of places they've been, things they've done, tutorials, and so on. YouTube has grown significantly since 2005 and now has millions of videos uploaded every day about various things. Google is a popular search engine commonly used to access information from websites around the world. Before YouTube was purchased by Google, it suffered from financial difficulties. The company was a victim of its own success as consumer demands for their service would allow people to upload videos to YouTube, continuing to add capacity (Kafka, 2010). As a result, the company could not make a profit. Indeed, consumer demand for YouTube remains strong today as there are hundreds of hours of videos uploaded to YouTube every minute and there are now hundreds of YouTube channels you can subscribe to (Youtube, n.d.). Google, or...
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