Topic > in designing a three-bedroom house amidst paper and the environment (PRICE, Travis and DAVIS, Wade, 2006). The design process is a structured, methodical and creative process; it is the process in which the designer creates a completely different and innovative idea. Therefore it is necessary that the design is individualized and personalized. By imposing their vision on the problem at hand, architects are able to set their design goal and then define the appropriate design approach to solve the problem. Works Cited FREDERICK, Matthew. 2007. 101 Things I learned at the Faculty of Architecture. Massachusetts: MIT Press.HARFIELD, Steve. 2007. “On the 'Problematization' of Design: Theorizing Differences in the Designed Outcome.” Design studios. 28(2), pp.159-173.PRICE, Travis and Wade DAVIS. 2006. The archeology of tomorrow: architecture and the spirit of place. Earth Aware Editions: Earth Aware Editions.