Using seductive words to influence one's opinion, make even the most moral person rethink, and dispel and intertwine the human condition is the art of seduction in which we call, persuasion. The art form of persuasion, rhetoric, is the use of rhetorical devices to inform, persuade, or motivate a particular audience. In the tragedy of Julius Caesar, Cassius, a man with a bad reputation and malevolent purposes, tries to convince or persuade Brutus, a trusted friend of Julius Caesar, to join the conspirators by appealing to ethics, logic, and emotion. the murder of Julius Caesar seems attractive. Rome, once a republic, now under the dictatorship of Julius Caesar. In the eyes of the conspirators, Caesar was becoming too powerful, as he wanted to become king. Out of spite and jealousy Cassius and other conspirators plot to kill the . Through his use of rhetorical devices, Cassius reveals the dark side of rhetoric by appealing to Brutus' emotion, pride, and honor through allusion, ethics, and pathos to persuade Brutus. Cassius' main goal is to convince Brutus to join the conspirators, to attempt to assassinate Julius Caesar seems more plausible once Brutus agrees. Brutus is a noble, honorable and highly respected man, but nobility can be easily manipulated. He uses flattering words, pretends to care about honor, and alludes to respectable figures to convince Brutus. The excluded audience is the people of Rome, because the people of Rome worshiped Julius Caesar and would most likely turn against Cassius. Cassius' first attempt to seduce Brutus, is trying to appeal to his vanity. He uses synonymous words like honor and good virtue, creating a parallel structure. He goes on to say “That you… middle of paper… really patriotic. He even says: “Brutus would rather be a villager/than think himself a son of Rome. (I.ii.173-174) Obviously, this strategy is effective because Brutus becomes even more concerned about the matter later on. Another approach adopted by Cassius is to use rhetorical questions between “I” and “we”. For example he says "/Why should his name be more pronounced than yours/?" (I.ii.143) His questions begin to cause Brutus to reconsider and correct Caesar, stripping him of all the glory the people have showered upon him, making him equivalent to a common man once again. This also through his use of rhetorical devices, Cassius successfully persuades Brutus, distorting and defrauding the human condition, convincing even the noblest to initiate the unforgettable act of the unjust. His misleading and dishonest conduct achieved the main objective.
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