Qualitative and quantitative research methods take different approaches to collecting and analyzing information. Whether it is a qualitative or quantitative study, the research study begins with a question or series of questions. Both use rigorously designed studies to obtain more accurate, detailed and complete results. Common methods of qualitative studies are interviews, surveys, and observations. A qualitative study aims to provide a detailed description of the study's findings, often using images and written descriptions to describe what the research revealed. A qualitative study looks at the big picture, helping researchers narrow down points of interest that can then be followed up in a quantitative study. Although a quantitative study has a narrower focus, it attempts to provide a detailed explanation of the focus of the study, using numbers and statistics. And the results of a quantitative study can reveal larger questions that require a qualitative study. Or vice versa, a qualitative study may reveal at the analysis stage that greater attention and a direct approach may be needed. With both methods, analysis is a fundamental part of any study, whether qualitative or quantitative. Research means different things to different people and can be motivated by what you want to gain from the research. Academic research differs from journalism where the latter can only produce one position of argument to gain a certain interest and strength. Academic and social research is more systematic and seeks different angels, evidence and points of view. Samantha Punch spoke about her motivation in finding a child's perspective and discovering their life. To do this he had to challenge his own assumptions and it took time and a flexible sheet of paper and......medium of paper......M., Robinson, C., Fraser, S. and Ding. S. (ed.) The Reality of Research with Children and Young People, London: Sage in association with The Open University. Takei, W. (2004) 'How Do Deaf Infants Attain First Signs? ' in Lewis, V., Kellett, M., Robinson, C., Fraser, S. and Ding. S. (ed.) The Reality of Research with Children and Young People, London: Sage in association with The Open University.The Open University (2004a) EK310 Research with Children and Young People, Audio Band 4: 'Interview Techniques', Milton Keynes: The Open University.The Open University (2004b) EK310 Research with Children and Young People, Audio Band 1: 'What is research', Milton Keynes: The Open University.United Nations (1998) United Nations Convention on the Rights of the Child (UNCRC), http://www2.ohchr.org/english/law/crc.htm#art12 (Accessed 04/03/2011)