1 Model Shouldice Hospital as a transformation operation with products, attributes and resources.2 What are its competitive priorities?3 What type of market has it chosen to focus on?Shouldice Hospital follows the model of business to focus on a single standardized service for a narrow target of consumers, rather than providing a customized solution (as in a general clinic or hospital). It focuses on providing quick, convenient and reliable treatment for external types of abdominal hernias. The hospital uses its own technique, called the Shouldice method, and claims to provide a relatively short post-operative recovery period. Shouldice Hospital focuses on hernia repair surgery which is mostly performed on men. The shoulder operation strategy involves early ambulation after hernia repair surgery which was superior to others. Only external abdominal hernias were repaired at Shouldice Hospital. Internal types, such as hiatal (or diaphragmatic) hernias, were not treated. Early (primary) hernia repairs involved simple operative procedures that took approximately 45 minutes. These cases represent 82% of all operations and the remainder were patients with recurrences of hernias previously repaired elsewhere. The market has been targeted by providing the following services1) The hospital has promised early ambulation after hernia surgery. The hospital structure was designed to encourage movement without causing unnecessary inconvenience. Postoperative regimen designed and communicated by the medical team to patients2) The Hospital provides free services to the clergy and parents of hospitalized children. The hospital provides free annual checkups to its alumni, mostly occurring at the time of the annual meeting.3) The pa...... half of the document ......or the patient was examined by the surgeon for 15-20 minutes.3) After the exam, the patient waits another 5-15 minutes, then meets with one of two admissions staff members.4) Health insurance coverage is checked and various details are discussed for 10 minutes.5 ) Patient sent to the infirmary for blood and urine test (5-10 minutes) with little wait.6) At 5:00 pm, nursing orientation provided to patients7) Dinner service from 5:00 pm to 6:30 pm.8 ) Recreational activities and then biscuits served at 9:00 PM and hidden in bed between 9:30 PM and 10:00 PM.9) Patients to be operated on in the early hours of the day were woken up at 5:30 AM.10) Patients were brought to the pre-operative room 45 minutes before the operation11) A few minutes before the first operation at 7:30 am, the surgeon assigned to the patient administers local anesthesia.12) Arrange the administration of Demerol to the subsequently scheduled patient on the operating table.
tags